Between the Layers | Design Guide Series
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Four Home Staging Secrets You Need to Know

 

If you’re on a journey to unveil the secrets behind staging your home for a swift sale and maximizing those returns, you’re at the right place! We’re going to dive into a series that’s about to become your go-to guide for transforming your space into a magnet for potential buyers. No frills, no fluff, just some essential tips that will have your home glowing. Grab your notepad and let’s determine how to make your home the talk of the real estate market.

1: Staging with Greenery 

There is no denying the power of nature’s touch when it comes to transforming a room. Whether you’re aiming for rustic charm or a sleek modern vibe, adding greenery is the secret ingredient that breathes life into your home. One of the easiest ways to introduce greenery is by adding a variety of houseplants. Or, channel your inner forager and consider bringing the outdoors in (literally). One thing that we do ALL the time is cut branches off of the aspen trees in our backyard. By weaving these organic elements into your home, you’re not just decorating, but also creating an immersive experience for potential buyers.

2: Streamline and Elevate — The Art of Editing Clutter

You should be able to walk into a room and gaze effortlessly at elegantly streamlined surfaces that hint at a life well-lived, without feeling overwhelmed by personal artifacts. Let’s talk table tops … those often forgotten surfaces where everyday life unfolds, like your coffee table, an entryway console table, or your bedroom dresser.

It’s not about creating a barren surface; it’s about crafting an ambiance that invites imagination while maintaining a sense of comfort. Start by stashing away personal items – those framed photographs of family dogs and cherished moments. The goal here is to invite potential buyers to envision their own stories in these spaces.

Clouz Houz tip: Books are your secret weapon for styling. Low stacks of books can work wonders, adding depth and dimension to your tables or shelves. Selectively curate a collection that speaks to your taste. They are also great conversation starters, which is a simple yet powerful tool to transform your space and create meaning. 

3: The Furniture Edit as Preparation for Staging

Aim to create an environment that feels open and effortless. For example, we have these cube stools that serve as footrests in front of our chairs. But, while they’re practical for daily living, their presence can inadvertently cast a shadow over the room’s potential. So, think about the flow of movement within the room. Can guests easily navigate from one corner to the next? The secret lies in identifying pieces that, while functional for your lifestyle, might not necessarily take the spotlight when showcasing your home.

4: Closet Chronicles 

Let’s talk about a sacred space that often hides in the background but has a big influence: your closets. It’s not about storage; it’s about showcasing a variety of possibilities. An organized closet isn’t just a visual aspect, but also a reflection of the lifestyle your home promises. Imagine potential buyers stepping into a closet where clothing is hung in an organized fashion and shoes are neatly displayed. 

Consider the statistics

For many women, the bedroom closet can be a make-or-break moment. A spacious and well-kept closet speaks volumes about the potential a home holds. It’s all about meticulous decluttering and strategic arrangement. Invest in sleek hangers, and coordinated storage options, and let each item find its place!

Bonus Advice… this is crucial to understand when staging and styling your home (because I want to help you!)

There is one last crucial element that ties it all together: the power of painting a picture. Your home is like a canvas for which you paint a lifestyle, a vision of gatherings and laughter-filled memories. As a savvy home stager, your task is to be a visionary artist, adding narratives that potential buyers can step in and make their own. It’s more than just arranging furniture and decor — it’s about curating experiences.

Ultimately, the heart of staging includes inspiring others to see themselves living in your home. For example, the bar we incorporated into the cabinets in our home is a fun touch that some buyers may not have thought of before seeing it on display here once we styled the space to evoke “let’s whip up a tasty cocktail in our cute home bar.”  It invites them to imagine the character and potential the house has, and how it can resonate or even inspire.

Hope these tips help you if you are getting ready to list your home. Happy staging and styling! May your homes shine brightly… and sell quickly at it’s max potential. We got you! ?

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Everyone wants their home to feel elevated. What most people don’t realize is that it rarely comes from choosing the most expensive countertop or the prettiest light fixture.

During every project, we’re constantly asking ourselves, “Will this actually make life better?” Does this layout make unloading groceries easier? Is there somewhere to put the toaster instead of leaving it on the counter? Will there be enough storage for the things this family actually owns? Is this chair beautiful... and somewhere you’ll want to sit every night?

I think people assume we spend our days obsessing over fabrics and finishes. Truthfully, we spend just as much time talking through layouts, storage, and the tiny decisions you’ll appreciate every single day. Those conversations don’t always show up in a highlight reel, but they’re usually the reason a home feels so good to live in.

You don’t have to have every decision figured out before reaching out. Most of our clients come to us because they know something isn’t working—they just need help seeing what’s possible. Schedule an hour consultation with me and we can talk through your project (link in bio)!
Life is too short for a room that doesn’t make you happy. Color is @farrowandball Setting Plaster🩷
POV: You want a home you love... but you don’t have the budget to do it all at once.

And then you find our studio!

I’d rather see you create one room you absolutely love than stretch yourself across an entire house and feel like nothing is ever finished. One finished room gives you momentum. It reminds you why you started. And it gives you a clear vision for everything that comes next.

One of the things we help clients with is deciding where to begin. Together, we create a roadmap that allows your home to evolve thoughtfully over time-without feeling pieced together.

You don’t have to do it all this year. You just have to know what comes first.

If you’re wondering where to start, we’d love to help. Feel free to message me and we can set up a 15 min discovery call!
New project in Bend, Oregon.🤍

We just signed on with the sweetest family, and one of the first things they said was, “We don’t really love our house.” A home can be objectively beautiful and still not feel good to live in.

In this house, the kitchen, dining room and living room are all one big great room. It sounds ideal until you realize the dining table is taking up the exact real estate the living room desperately needs.

Instead of making the kitchen bigger, we’re making it smarter. One move solved several problems at once: more storage, a better dining area, and enough square footage to give the living room the footprint it deserved.

Now we’re moving into one of my favorite phases... layering in materials. This is why I love the conceptual phase. Before a single cabinet is ordered, we’re already changing the way this family will live in their home.

If you’ve been looking around your own home thinking, “I know this could work better, I just don’t know how,” we’d love to help. Whether you’re planning a renovation, reworking your layout, or just need an expert eye before making expensive decisions, that’s exactly what we have to offer!

Check out our services through the link in our bio or send this post to a friend who’s struggling with this exact thing.