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The Top 3 White Paint Colors that Designers Love

Embarking on the journey for the perfect white paint? The struggle is real, my friend! With slight variations, undertones, and the influencer of natural light, choosing the right shade can feel like navigating a maze. And let’s face it, the stakes are high – we’re after bright, clean, energizing and warm … not a space that resembles a hospital.

Over the years, I’ve consulted for many clients on the perfect shade for their home. And, while no color looks the same in every space, one of these three is bound to work for your next project. I swear by one of these every time. One important thing to note — if you are painting a room, such as a bathroom where you have a white tub, white sinks, white toilet etc. The white paints typically will show their true undertones up against those items. But, here’s what I always suggest doing, no matter what the room: paint a large swatch once you’ve narrowed your selection onto your wall, and live with it in the space for a day or two. This way you can see how the color changes as the sun rises/sets, cloudy day, sunny day etc.

In this post, I’m spilling the details on my three go-to white paints that have consistently worked wonders in my projects. These shades not only pair seamlessly with any other color but also bring a creamy and fresh vibe to both walls and trims. It’s a lot to think about, so why not let an expert guide you through the maze of whites? From cool and crisp to soft and warm, these timeless whites are the secret that every space needs – and they’re here to stay!

 

1. Benjamin Moore ‘Swiss Coffee’

 

Let’s start with my true favorite – Benjamin Moore “Swiss Coffee” at 50% strength. What does 50% strength mean? Basically, when you ask the paint store to mix the color, they’ll only add half the formula of pigment to your paint.  This shade holds a special place in my heart because it skillfully cuts a bit of the yellow, resulting in a finish that feels cleaner and more fresh. Like the name suggests, there are some brown undertones … think a creamy cup of coffee! The warmth it exudes is undeniable, making it a versatile choice that effortlessly complements any project. I especially love it in kitchens! I’ve wielded this magic in numerous spaces, and it has proven time and time again to be a foolproof color. 

 


2. Benjamin Moore ‘Simply White’ Paint

 

Moving on to the next white wonder in my collection – Benjamin Moore “Simply White.” It was Benjamin Moore’s Color of the Year in 2016, and for good reason! This hue brings a touch more brightness, a true pure white compared to “Swiss Coffee.” And, it offers a clean and fresh aesthetic without appearing too yellow or too stark. So, it’s the perfect middle ground, where the white isn’t overpowering, yet it brings an undeniable brightness to the space. This is a perfect choice for those seeking a crisp and invigorating vibe without venturing into overly stark territory. I recommend Simply White every time a client has an amazing art collection, as it’s the perfect backdrop to offset any color.

 


3. Benjamin Moore ‘White Dove’

Now, let’s dive into the allure of my third white paint choice – Benjamin Moore’s “White Dove.” With a subtle infusion of ivory tones, this shade sits somewhere between “Swiss Coffee” and “Simply White.” Lighter than “Swiss Coffee” but a tad warmer than the others, “White Dove” strikes a harmonious balance. And, its versatility has earned it a top spot in my lineup, offering a touch of warmth without compromising on that clean, fresh aesthetic. 

 

Clouz Houz tip: When diving into the realm of white walls, here’s a pro tip: opt for an eggshell finish. This subtle choice creates a velvety texture that adds a touch of sophistication without overpowering the space. Now, the real magic happens with the trim. I like to use the same color, whichever white you’ve chosen, but in a satin finish. Then, the play of sheens (though it’s the same color) introduces a delightful contrast, casting shadow lines that elevate the overall aesthetic. 

 

In a design landscape teeming with darker and muddier hues, white walls stand as a timeless and safe bet. As such, they offset bolder fabrics, rugs, or accents, bringing out the best in every element. It’s the kind of magic that works wonders when you seek a fresh and airy palette. White paints ultimately offer a blank canvas on which to infuse color through furniture and décor accessories. The possibilities are truly endless with these three white paints!

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20k. Wow. Feeling a little surreal over here (and right before Christmas!). Emma surprised me with this cake today and it honestly made me pause and take it all in. This journey has been nothing without you all (this community) showing up, supporting, growing with me. I’m so grateful for every message, interaction, and tiny bit of love along the way.
And I’ll be honest... it’s not always easy showing up here every day and sharing so many pieces of our lives. You don’t see everything, and that’s okay. But what’s real is this connection and the people on the other side of the screen.
Here’s to all of you. Thank you for being here, for cheering us on, and for making this space feel like something worth building.❤️
After designing and remodeling so many bathrooms, here are 5 mistakes I’ll never make again:
1. Stopping tile too low on the wall.
Tiling only part way up can make a bathroom feel choppy and visually shorter. Taking tile higher (or all the way up in key areas) instantly feels more custom and elevates even the smallest space.
2. Choosing form over storage.
A pretty pedestal sink with nowhere to hide anything... I’ve learned my lesson. Vanities with drawers, medicine cabinets, and smart niches keep your counters clear and make your bathroom actually livable. For example, pretty pedestal sinks have my heart — but they have zero secrets. If you truly love the look, add a tailored sink skirt to hide essentials, or do what we’re doing in our own project: bringing in an entire wall of IKEA PAX built-ins for overflow storage. Desianers think hard about lifestyle... because a beautiful bathroom that doesn’t actually work never stays beautiful.
3. Using the wrong grout color.
Bright white grout on a busy floor or in a shower is a cleaning nightmare. A softer, mid-tone grout is more forgiving, ages better, and lets the tile shine instead of the lines.
4. Cheap, overly shiny hardware and fixtures.
Nothing dates a bathroom faster than ultra-shiny, lightweight hardware. A tip I give clients: always look for weight and finish depth. Polished nickel with a warm undertone, unlacquered brass that patinas beautifully, or even aged bronze instantly elevates a space. Spend once and avoid upgrading again in two years.
5. Relying only on overhead lighting.
One can light = harsh, flat, unflattering. Layered lighting changes everything. Add sconces at face level (ladies... this is a game changer for getting ready), plus a decorative fixture or even a candle for a softer, moodier feel.
If you’re planning a remodel or want help avoiding these mistakes in your own home, send me a DM — we’d love to help you design a bathroom you’ll love for years🤍
“Designers are expensive.” That’s the public opinion... and sometimes, it’s true. But it’s also the reason we exist. 
A designer’s fee is almost always less than the cost of redoing things that weren’t done right the first time.
We see it all the time. Clients come to us after plans are finalized, materials are ordered, and the space is already under construction. By then, it’s much harder (and more expensive) to course-correct. Details like lighting placement, ceiling heights, tile layout, and even outlet locations all impact the final design. And when we’re part of the process early, those decisions work together instead of against each other.
Working with a designer isn’t just about how your home looks.. It’s about how it feels and functions. Our role is to bridge the gap between vision and execution, to make sure every decision supports the next one.
If you’re in the early stages of building or renovating, this is your sign to bring design in from the start. It’s an investment in doing it once, and doing it beautifully.
Inquire through our site (link in bio) to start your project!
Headed back to Oregon today and scrolling through old Christmas clips like the nostalgic, obsessed person that I am.😂 It truly never fails to be the coziest place during the holidays.
We chose the PNW this year partly for the peaceful vibes... partly because our renovation is unhinged right now. And MOSTLY because I wanted to put up a tree. 
Luckily we have a fake one in storage. No ornaments, just twinkle lights and vibes. I’ve got a few simple tricks to make it feel special for our family.
Where are you celebrating this year? Traveling? Staying home? I love hearing what this season looks like for everyone.
Until then, I’ll just be on the Tennessee backroads with my coffee, gathering design inspo from every pretty home I drive past!